From the gaming floor to in-room entertainment, the seamless integration of AV technology elevates the guest experience, boosting engagement and driving revenue. The connected casino also creates operational efficiencies while making your technology infrastructure more flexible and scalable.

With 30+ years of casino industry expertise and 500 systems integrated for 125+ properties, Alpha knows how to create exceptional experiences for guests and operators alike.

Experience the power of the connected casino.

Read The Insights    

The connected casino

Curious about what a connected casino means? Book a booth tour and our experts will show you how Alpha connects system AV technology to create an engaging guest experience as well as operational efficiency. Share your vision. We’ll make it possible.

Our Partners

Alpha is a technology integrator with deep experience creating connected, end-to-end solutions that elevate the casino guest experience. We partner with select vendors to make it possible. Visit our booth to see how these industry leaders help realize the promise of the connected casino.

Bringing powerful display technology and a client-focused development mindset to every project, Primeview partners with Alpha to realize each casino’s unique objectives.

Learn more    

Alpha collaborates closely with Render Impact to create a wide variety of animation and motion graphics that are customized to bring our clients’ casinos to life.

Learn more    

A leading manufacturer and global audio innovator, Q-SYS partners with Alpha to develop customized audio solutions for even the most complex casino environments.

Learn more    

The quality and reliability of Legrand’s mounting, enclosures and cabling products make this industry innovator a valued partner in creating Alpha’s connected casino solutions.

Learn more    

A key partner in enabling a connected guest experience, SAVI allows users to control audio, video, content, lighting, shades, macros and more via sleek, intuitive interfaces.

Learn more    

VITEC technology powers Alpha in-room entertainment solutions, giving casino operators greater efficiency and individualized control over the guest experience.

Learn more    

Share your insights

Join leading casino professionals and take the survey, “The Impact of AV Technology on Casino Guest Experience and Revenue”.

Go to survey    

Our Work

The Alpha projects highlighted below demonstrate how the connected casino delivers a captivating, cohesive guest experience while improving operational efficiency.

Coushatta Resort

Working with Coushatta Casino Resort on a series of projects to enhance the guest experience, Alpha recently completed a comprehensive video distribution and audio upgrade, integrated Coushatta’s “The Rez” Sportsbook, and will soon provide the property’s new hotel tower with a 90-foot LED wall.

Learn more about this project    

Muckleshoot Casino Resort

Washington State’s largest casino provides a vivid example of the connected casino, with multiple Alpha-designed exterior LED integrations, customized interior LED, casino-wide IPTV and digital signage, and in-room entertainment designed to reinforce the Muckleshoot brand and cater to the individual needs of its guests.

Learn more about this project    

Churchill Downs Racetrack

In preparation for the Kentucky Derby’s 150th anniversary, Alpha partnered with this legendary facility to enhance and connect a series of guest environments. The First Turn Club received a dramatic IPTV upgrade. The ultra-premium Triple Crown Room gained a 24-foot by 11-foot Primeview LED wall among other upgrades. A VITEC IPTV system transformed the guest experience in the Paddock Suites and Jockey Club Suites. Moreover, Alpha integrated Churchill Downs’ first Race & Sports Book.

Learn more about this project    

Route 66 Casino Hotel

Alpha has kept this Albuquerque-based property a step ahead of the competition with a range of connected solutions, including a 32-foot LED wall and new casino floor displays (more than 270 of them), as well as a remodeling of the Legends Theater, upgrades to Route 66’s conference center, the creation of new sportsbook, and property-wide audio upgrades.

Learn more about this project    

Our Team

Leveraging deep experience and industry-leading expertise, Alpha’s consultative technology experts have enabled casinos to bring their vision to life in more than 500 integrations across 125+ properties.

Kevin Higginbotham

One of the leading account executives in the gaming industry, Kevin Higginbotham is known for results-driven leadership that combines win-win recommendations with exceptional customer service and detailed follow-up. Adding to his 30-year track-record, Kevin helped the Coushatta Casino Resort introduce “The Rez,” a true Las Vegas-style sportsbook venue. He also spearheaded a dramatic upgrade to the overall digital signage and IPTV system. solidifying Coushatta’s reputation for bringing innovative casino technology to the state of Louisiana.

Dan Jared

Senior Account Executive Dan Jared has managed a vast number of casino-related projects during his 6-year tenure at Alpha. For the Muckleshoot Casino Resort in Washington State, he implemented comprehensive interior and exterior LED solutions and played a pivotal role in the execution of the hotel’s in-room guest entertainment solutions. Dan’s passion for excellence and unwavering commitment to meeting client needs have been instrumental in propelling Alpha’s success and maintaining its prominent position
in the casino market.

Lance Hutchinson

Drawing on more than 33 years of experience in IPTV and digital signage systems, Alpha VP Lance Hutchinson brought countless Casino Experience to life. He leverages multidisciplinary strengths across business development, strategic partnerships, software & hardware integration, competitive analysis, content management, digital signage systems and hardware, control systems, emerging technologies, and IPTV. The knowledge, vision and judgment he brings to optimizing new technologies for ease of use and operational efficiency make Lance a true industry leader.

Book a Call

See how the connected casino enhances the guest experience by integrating key technologies including LED display technology, integrated audio, custom content, control systems and lighting, in-room entertainment, and mounting & cabling. Experts will be available to demo the solutions and answer all your questions.

Book a Call