Alpha Advances Growth Strategy, Building on Successes with Key Hires like Senior Account Executive Dustin Culhane

September 20, 2023
2 min read
Building on key successes, Alpha is advancing its growth strategy with key hires including Dustin Culhane, Senior Account Executive – Sports & Live Events.

EDEN PRAIRIE, Minnesota, Sept. 20, 2023 – Alpha, a leading technology integrator that makes its clients’ visions possible by delivering captivating and exceptional experiences, has aggressive growth plans for the future – building on successes to date by focusing on better servicing and deepening existing client relationships and advancing its strategy with key hires.

“Alpha is uniquely equipped to provide our clients’ a full suite of end-to-end solutions – from LED to IPTV to signage to control rooms and production studios,” says Kevin Groves, CEO of Alpha. “Most technology integrators do not have this level of expertise across so many solutions and industries. We consider ourselves multi-industry masters. Our strategy requires top talent – and the addition of Dustin Culhane as Senior Account Executive – Sports & Live Events aligns perfectly with our overall company goals for growth.”

Augmenting Alpha’s deep experience in sports and live events, Alpha draws on multi-industry expertise to expand the breadth and innovation of its technology solutions. “Dustin’s expansive knowledge aligns perfectly with our ambitious plans for growth. He is well equipped to help establish new client relationships and deepen existing ones by showing our clients how technology can continually enrich fan engagement,” says Jeffrey Volk, EVP – Sports & Live Events at Alpha.

Dustin leverages more than 15 years of sports industry expertise to help propel Alpha’s growth strategy. In his role as Senior Account Executive, Dustin will collaborate closely with the EVP of Sports & Live Events, the company’s other Sports Account Executives, Alpha engineers, and project managers to bring technology solutions to current and prospective clients alike.

Prior to joining Alpha, Dustin Culhane held the position of Account Service Manager at Brookings, South Dakota-based Daktronics, a designer and manufacturer of dynamic visual communication systems.

“It’s tremendously exciting to join Alpha, an industry leader in sports and live events,” says Dustin. “Alpha has more tools in its toolbelt than anyone I can think of, including end-to-end capabilities and comprehensive service and support, and my belief is that we’ve barely scratched the surface of what’s possible when it comes to engaging the sports audience. I’m eager to contribute my talents to accelerate Alpha’s impressive growth trajectory.”

About Alpha

Alpha translates visionary ideas into exceptional and captivating technology experiences. Combining end-to-end capabilities with relentless client focus, Alpha is a multi-industry master who continuously expands the boundaries of what’s possible in markets including sports and live entertainment, esports, casinos, broadcasting, corporate, government, education, and more. Alpha was founded in Minneapolis in 1970 and has grown to become one of America’s premier broadcast and digital solutions providers by enabling our clients to Experience Possible™.

For more information, visit


Jeff Volk, EVP – Sports & Live Events


[email protected]

M: 612-719-6234

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Evan Davis
Evan Davis
Marketing Manager at Alpha