Alpha Exhibits at G2E 2023, Showcasing End-to-End Solutions that Elevate the Casino Guest Experience

October 8, 2023
3 min read
g2e 2023

Alpha’s ambitious growth strategy will be on display at G2E 2023, where the technology integrator will showcase its connected, end-to-end solutions for the casino industry.

EDEN PRAIRIE, Minnesota, Sept. October 8, 2023 – Alpha, a leading technology integrator that makes its casino industry clients’ visions possible through connected, end-to-end solutions that elevate the guest experience, is dramatically scaling up its presence at the G2E 2023 Global Gaming Expo, taking place October 10-12, 2023 in Las Vegas.

“This event provides the ideal forum for Alpha to showcase our signature strengths,” says Kevin Groves, CEO of Alpha. “The technology solutions that will be on display at G2E deliver an immersive, seamless guest experience. Moreover, they align with our goal of providing clients with comprehensive, interconnected solutions to advance their strategic vision more efficiently and effectively than they ever thought possible.”

Leveraging more than 25+ years of gaming industry experience, Alpha has integrated more than 500 systems for 125+ properties across North America. Among the company’s current clients are Muckleshoot Casino Resort, Washington State’s largest gaming property; the Coushatta Casino Resort, Louisiana’s top gaming destination; Route 66 Casino in Albuquerque, New Mexico; Caesars Entertainment properties including Harrah’s Cherokee Casino Resort; and Churchill Downs, home of the Kentucky Derby.

“Alpha’s casino industry clients include owners and operators of gaming properties, their general contractors, architects, designers, facility managers, and other stakeholders,” says Kevin Groves. “Through careful discovery and superior project management, Alpha has earned a reputation for collaborating seamlessly with all parties to achieve the results we promise.”

Reflecting the range of Alpha’s capabilities and the breadth of its clients, the company’s booth at G2E 2023 features a highly engaging design that enables visitors to zero in on the capabilities that interest them most, while at the same time experiencing the power of connected, end-to-end solutions. Exhibit components highlight how Alpha elevates the casino guest experience with LED, digital signage, IPTV, control systems, custom content, lighting, audio, jackpot celebrations, mounting systems, and more. In addition, representatives from key Alpha partners SAVI, Render Impact, Primeview, and Legrand will be on hand to answer visitors’ questions and address their specific objectives.

“A key feature of the Alpha G2E experience will be booth tours that show visitors how a range of technologies can be focused into a uniquely immersive end-to-end solution that delivers an elevated casino guest experience,” says Alpha EVP of Marketing & Sales Karen Kleindl. “When technology and design come together in a compelling guest experience, what happens? Guests spend more time on property. They return more often. And they can’t help but share the experience with others when off premises.”

In order to accommodate everyone who would like to learn more about the company’s end-to-end solutions, Alpha has provided G2E attendees the opportunity to book a booth tour [registration page]. “G2E will have more than 350 exhibitors, but Alpha may be the only one that integrates a vast range of technology in a holistic casino guest experience,” says Kleindl. “And for casino guests, experience is everything.”

Alpha will exhibit at Booth 2646 at The Venetian Expo

About Alpha

Founded in 1970, Alpha has grown to become one of the premier broadcast and digital solution integrators in the country by translating visionary ideas into exceptional and captivating technology experiences. Combining end-to-end capabilities with relentless client focus, Alpha is a multi-industry master who continuously expands the boundaries of what’s possible in markets including sports and live entertainment, esports, casinos, broadcasting, corporate, government, education, and more. Alpha was founded in Minneapolis in 1970 and has grown to become one of America’s premier broadcast and digital solutions providers by enabling our clients to Experience Possible™.

Learn more about Alphas presence at G2E here.

For more information, visit


Karen Kleindl, EVP of Marketing & Sales

[email protected]
M: 612-803-7267

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Evan Davis
Evan Davis
Marketing Manager at Alpha